Overcoming the Blogging Content Shortage

One of the most common complaints I hear from bloggers is that they struggle with thinking of new and fresh ideas to write about. Although this excuse is common, it’s no longer acceptable. If you’re not blogging, you increase the risk of falling behind your competitors. So what can you do to stay ahead of the content shortage?

  • Sign up for Google Alerts: Define the keyword phrases you want to target in your blogging and set up automatic alerts that bring in ideas for future blogs.
  • Join Groups on LinkedIn: Whether it’s an industry specific group or a product specific group, these discussion forums are a great place to pull ideas and hear about top of mind updates.
  • Map out your Calendar: I ran across this free printable blog calendar online and thought it was set up perfectly to keep idea fresh. There’s even a spot for brainstorming so you can track your inspiration as it comes. Get serious about blogging and download this today.
  • Ask Around: The people at your office experience different things every day. Ask around for their unique insight about your services and solutions.

Hopefully these quick tips will help you overcome any content shortage you may be experiencing. But if you still can’t manage to think of enough topics for your blogging strategy, The Partner Marketing Group is here to help. Our blog writing subscription services help eliminate the content shortage at your organization. Contact us today for more information.

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