Events
Where You'll Find Us
Microsoft Dynamics Principles of Marketing Web Seminar Series
This series of web-based seminars is designed to help partners construct and fine-tune their plans for driving demand for Microsoft Dynamics solutions. Each module provides a wealth of guidance and resources, strategic ideas and key action items to help you jump start your marketing efforts. Divided into 11 easily consumable, on-demand modules ranging in length from 30 to 90 minutes, the series can be reviewed when it's most convenient to you and in the order that best meets your needs.
Webcasts
To Blog or Not to Blog?
At times you might feel like you have "social media" overload. Everyone is telling you that you need to tweet, to post, to get on FaceBook and LinkedIn, and to blog. And you've probably questioned the value it can bring to your company in return for all the time it could take. To bring you some great practical advice on the benefits of blogging, join Anya Ciecierski, CAL Business Solutions, Dave Foreman, Interactive Limited, and your moderator, Cheryl Strege, The Partner Marketing Group, to learn the secrets of the success behind the ERP Software Blog and the CRM Software Blog. You will learn...
- The "why should I" of blogging
- The benefits of a blog
- The right – and wrong way – to set up a blog for maximum effectiveness
- Success metrics of the ERP Software Blog and CRM Software Blog
- Practical advice on how to use your blog to increase your presence on the Internet and even generate leads!
Join the Microsoft Dynamics Marketing Professional Community Call: To Blog or Not to Blog...That is the Question on May 13, 2010 @ 11:00 A.M. PST. Register Now!
Microsoft Dynamics Marketing Professional Community Call: Are You a Marketing "Survivor"?
We all know 2009 was a demanding year for business, especially for marketers charged with creating more demand with fewer dollars (and even less time). Were you able to "outwit, outplay and outlast" the competition to make your marketing efforts pay off? Watch the Marketing Professional Community webcast to learn from Microsoft Dynamics partners how their efforts in 2009 are now yielding results in terms of new revenue to their organizations. Join our "tribal council", Jonathan Taub, President of Rimrock Corporation, Aimee Agnew, Marketing Manager at Arctic IT and Michael Camp, Marketing Director at Synergy Business Solutions as they reveal how their marketing strategies, tactics and execution have sustained their organizations. The tribe has spoken!
30 of the Best Free (or Inexpensive) Marketing Tips to Drive Your Microsoft Dynamics RMS Pipeline!
If you're a Microsoft Dynamics partner (RMS or otherwise), you'll want to be sure to tune into this on-demand webcast. Featuring 30 tips relative to list building, email marketing, social media and more, you'll find a host of relatively easy and inexpensive ideas to implement in your marketing activities. As you think about how your company might be poised for success in 2010, use the tips in this webcast to better position your marketing efforts.
Check out this page for some of our favorite marketing topics, on-line and on-demand when you need them. Take a look at the top picks from the consulting team. (By the way, did you know the Microsoft ISV website has some of the most in-demand marketing topics partners want?)
Generating Leads with Practical Search Engine Marketing
Drive the right people to your website & support your business model! Join the experts educating the search engine marketing industry (SEMPO Institute, www.SEMPOInstitute.com) and learn the basics of Search Engine Optimization and Paid Search Advertising. The knowledge you gain will help you generate more leads, more sales and greater ROI today.
Inside Secrets for Using Blogs Effectively
in Your Marketing Mix
ISV Channel Development Best Practices: Best Practices in Growing Your Business through Channels
How to Earn More from Existing Customers
Classic marketing and sales tend to focus on selling what is in the current catalog. Unfortunately, customers are more concerned with having their needs met and becoming satisfied customers. This mismatch—sellers selling what they have and customers wanting what they want—can be easily overcome by right-selling, which comes in two flavors: up-selling and cross-selling.
